They have chosen not to follow beaten tracks but charted courses with their own trails.

Core Objective of the Award

From the North to the South, East to the West these bundles of energy and talents abound, daily producing re-invigorating SKIT presentations that have collectively become so relevant to our daily lives and can longer be denied or ignored.

Through this industry, thousands of jobs have been created, livelihood secured, different inspiring talents discovered and today many of the young players have found their places in life, living in comfort and satisfaction, and facing future with unbridled energy and hope.

To underscore their undeniable place in our day to day lives, they have become one of the most important community of INFLUENCERS with millions of followers within Nigeria and outside.

This group of young persons who are self made success stories have become the faces of the new “Nigeria Story” at a time such as this when the negative narrative of hopelessness is strong, these young persons have become personality beacons to change that narrative, and now eloquently represent and reflect that with the will a way will open.

They have chosen not to follow beaten tracks but charted courses with their own trails.

It therefore becomes expedient and well placed to acknowledge, recognise and appreciate what they represent both individually and collectively, for redefining our happiness in many ways through their acts that we cannot ignore or deny.

It must be emphasized that a lot of backend efforts goes into the short, snazzy productions with heavy message delivered using the witty vehicle.